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Run market research across LinkedIn, email, and Notion

Use LinkedIn for professional fit, email for detailed invitations, Notion as the research record, and Claude to personalise and synthesise.

3 min readFor Founders, product teams, consultants, researchers, and go-to-market teams

The research stack

  1. LinkedInFind and qualify people with relevant experience.
  2. Gmail or OutlookCarry detailed invitations and follow-up.
  3. JustSendItConnects both communication channels to Claude.
  4. Separate Notion connectorStores participants, evidence, and next actions.
  5. ClaudePersonalises invitations and compares the findings.

Run a small research sprint

Keep evidence separate from interpretation.

  1. 1

    Define

    Write the decision, question, participant profile, and disconfirming evidence.

  2. 2

    Find

    Use LinkedIn to build a small relevant cohort.

  3. 3

    Invite

    Send an individual LinkedIn message or detailed email; say it is research, not a disguised pitch.

  4. 4

    Record

    Update status, response, evidence, and next action in Notion.

  5. 5

    Synthesize

    Compare themes, contradictions, and segment differences.

Notion research database

One row per participant.

  • Person and company
  • Why relevant
  • Channel
  • Status
  • Last contact
  • Next action
  • Evidence
  • Themes
  • Opt-out

Use the same idea in two settings

Personal

Learn before a high-effort decision.

  • Career change
  • Community service
  • Side project

Business

Preserve evidence behind product and market decisions.

  • Problem interviews
  • Win/loss research
  • Category research

Limits

  • The official Notion MCP uses interactive OAuth; treat this as session-based reconciliation, not guaranteed headless sync
  • No automated multi-message campaign sequencing or LinkedIn scraping
  • Keep consent, relevance, and opt-outs in the participant record

Copy these prompts

  • “Find 20 people who match this research brief. Explain each fit in one evidence-based sentence and add them to Notion.”
  • “Reconcile new LinkedIn and email replies with Notion, then show unmatched responses and contradictions in the evidence.”

Common questions

Does JustSendIt connect directly to Notion?
No. Connect the official Notion MCP separately in Claude and use it alongside JustSendIt.
Is Notion synced in real time?
Not by this setup alone. Update it during working or scheduled sessions and run a reconciliation step.